MY SCOUTING REPORT:
Good at sportS ADS, totally
sucks at basketball
MANCHESTER UNITED x CHEVROLET GLOBAL SPONSORSHIP LAUNCH
MADE WITH COMMONWEALTH: McCANN
This film got 35M+ views at launch and another 15M+ after being rediscovered on TikTok a few years later. See more of the campaign here .
SPORTCHEK CANADIAN SUMMER OLYMPICS REAL-TIME MANIFESTO FILMS & SOCIAL
MADE WITH TBWA\CHIAT\DAY
Canadians go all-in on the Winter Olympics. Summer...not so much. We helped Canada’s largest sports retailer change that (and, get a quick 3% bump in sales) with this campaign.
SPORTCHEK NBA ALL-STAR WEEKEND FILM & DIGITAL ACTIVATION
MADE WITH TBWA\CHIAT\DAY
To celebrate the NBA ASG coming to Toronto, and, trumpet Canada’s arrival as a global baller nation, we took to the airwaves and to the streets with this campaign.
NFL SOCIAL FILMS
MADE WITH RICHARD PATRICK SHAW
We went deep on NFL’ers even deeper pre-snap thoughts with a fun direct-to-client campaign.
TOYOTA OLYMPICS MOBILITY
MADE WITH SAATCHI/LA
We combined present-day athletic artistry with the future of human mobility as part of Toyota’s long-running Olympic sponsorship campaign.